Today I sent Baby G off to an Italian skincare brand launch. The brand name is [ comfort zone ] which is quite strange for a brand name to be like this. Anyway they were launching their latest hydration range called the Hydramemory for hydration. The range uses advanced science based conscious formula with the finest natural-origin active ingredients. Founded by Dr. Davide Bollati who's a pharmacist and cosmetic chemist on a mission to create the complete beauty system using science. Hence the brand's tagline Skin Science Soul.
While reading their brochure and press release, it's full of explanation about the human skin and water content. In other words, they have science the **** out of this.
Skipping this through, I tend not to blog about things that don't interest me or aren't worth while to talk about, hence you see the lack of product review updates on my blog. BUT this particular brand has caught my attention when I google to read what they're products are for. The prices caught my attention, it was in hundreds. Pretty expensive in my opinion but there has to be reason right?
The second thing was the label of 24hr double hydration. Now hydration is something I strongly believe makes a difference in skincare. No matter how old you are, we need hydration. It keeps our skin healthy, protected, and youthful. The ingredient Hyaluronic Acid (H.A) is not a stranger when one talks about hydration. Hada Labo (affordable Japanese skincare brand) was my first encounter of H.A and my last was falling for DocLab Hyaluronic Acid Face Ampoules (Korean). DocLab is pretty pricey. Each box were RM138 for only 5 ampoules. You have to use one daily. You can like me, alternate the days. They definitely worked but I couldn't afford using it everyday. After 5 boxes, I stopped.
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When Baby G came back with the PR products just now, I jumped at him to give it to me. I couldn't wait to try them. I was given the Hydramemory Essence and Hydramemory Eye Gel. I couldn't be bothered with eye gels until I tested it on my hand. Holy Cow, the eye gel wasn't a gel based. It was water base. It was literally water. Watery liquid, as light as toner. I have not tried eye products like this unless it was an eye serum. It came attached with a metal eye massager, and when I glide it over my eye bags, it felt perfect! The metal massager shaped like your index finger, rolls over the skin naturally. That really felt different from the usual ball shaped eye massager.
The next, I was disappointed because it was just an essence. I thought I would be trying the 24hr cream gel which was what I read online. It's okay, let just give this a chance I said to myself. HOLY COW, the essence dripped off my hands like the fast & the furious. I was caught off guard.
WAIT what kind of essence is this?! Why so powerful? (I mean so fascinating). I pour some on my palms and quickly test it on my cheeks. It was watery, just like the eye gel. Heck it was literally like the water from my pipe. Not the that pipe, the real sink pipe.
So watery, omg. I love watery products! I think I'm in love.
It was quickly absorbed and my cheeks immediately feel soft and plump. Oh **** I'm doomed. I haven't even used yet and already I am falling in love with the first impressions. Oh *****
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Hydramemory Eye Gel & Hydramemory Essence
I took out the press release and started reading. It says the Hydramemory Essence is a concentrated fragrance-free solution, as light as a toner but as powerful as a serum to help create a stronger, healthier and younger-looking skin. The essence provides immediate hydration action, inducing softness and radiance to the skin with Hydramemory's active ingredients boosted with 11 hydrating activators in a natural base of tamarind, and the natural components of the skin's hydrating factors (NMF complex). It retails at RM288.
Essence is a skincare category from Korea. Use after cleansing like a "toner" targeted to deliver ingredients deep into the skin. The western uses toner as an astringent but the Koreans with double cleansing already in place, has their toners more as a skincare to hydrate.
For those familiar with using essences, it's a skincare category that originates from Korea, designed to delivery ingredients deep into the skin after cleansing.
The Hydramemory Eye Gel brings abut relief to tired eyes and defends the eye contour against age markers. Mediterranean Apple Extract is added to reduce dark circles and puffiness. The metal applicator ensures a pleasant and functional application for a refreshing and anti-fatigue action. It retails for RM228.
I'm really impressed by this two product, so impressed that I am writing this down before I forget. I will be using this for a week min. before I could say anything. Before I end, I want to properly introduce the other products in this range and the active ingredients used so anyone who's interested to know more about this revolutionary Italian skincare range could do some reading and check it out for themselves.
The Active Ingredients:
While reading their brochure and press release, it's full of explanation about the human skin and water content. In other words, they have science the **** out of this.
Skipping this through, I tend not to blog about things that don't interest me or aren't worth while to talk about, hence you see the lack of product review updates on my blog. BUT this particular brand has caught my attention when I google to read what they're products are for. The prices caught my attention, it was in hundreds. Pretty expensive in my opinion but there has to be reason right?
The second thing was the label of 24hr double hydration. Now hydration is something I strongly believe makes a difference in skincare. No matter how old you are, we need hydration. It keeps our skin healthy, protected, and youthful. The ingredient Hyaluronic Acid (H.A) is not a stranger when one talks about hydration. Hada Labo (affordable Japanese skincare brand) was my first encounter of H.A and my last was falling for DocLab Hyaluronic Acid Face Ampoules (Korean). DocLab is pretty pricey. Each box were RM138 for only 5 ampoules. You have to use one daily. You can like me, alternate the days. They definitely worked but I couldn't afford using it everyday. After 5 boxes, I stopped.
the Hydramemory System
When Baby G came back with the PR products just now, I jumped at him to give it to me. I couldn't wait to try them. I was given the Hydramemory Essence and Hydramemory Eye Gel. I couldn't be bothered with eye gels until I tested it on my hand. Holy Cow, the eye gel wasn't a gel based. It was water base. It was literally water. Watery liquid, as light as toner. I have not tried eye products like this unless it was an eye serum. It came attached with a metal eye massager, and when I glide it over my eye bags, it felt perfect! The metal massager shaped like your index finger, rolls over the skin naturally. That really felt different from the usual ball shaped eye massager.
The next, I was disappointed because it was just an essence. I thought I would be trying the 24hr cream gel which was what I read online. It's okay, let just give this a chance I said to myself. HOLY COW, the essence dripped off my hands like the fast & the furious. I was caught off guard.
WAIT what kind of essence is this?! Why so powerful? (I mean so fascinating). I pour some on my palms and quickly test it on my cheeks. It was watery, just like the eye gel. Heck it was literally like the water from my pipe. Not the that pipe, the real sink pipe.
So watery, omg. I love watery products! I think I'm in love.
It was quickly absorbed and my cheeks immediately feel soft and plump. Oh **** I'm doomed. I haven't even used yet and already I am falling in love with the first impressions. Oh *****
Hydramemory Eye Gel & Hydramemory Essence
I took out the press release and started reading. It says the Hydramemory Essence is a concentrated fragrance-free solution, as light as a toner but as powerful as a serum to help create a stronger, healthier and younger-looking skin. The essence provides immediate hydration action, inducing softness and radiance to the skin with Hydramemory's active ingredients boosted with 11 hydrating activators in a natural base of tamarind, and the natural components of the skin's hydrating factors (NMF complex). It retails at RM288.
Essence is a skincare category from Korea. Use after cleansing like a "toner" targeted to deliver ingredients deep into the skin. The western uses toner as an astringent but the Koreans with double cleansing already in place, has their toners more as a skincare to hydrate.
For those familiar with using essences, it's a skincare category that originates from Korea, designed to delivery ingredients deep into the skin after cleansing.
The Hydramemory Eye Gel brings abut relief to tired eyes and defends the eye contour against age markers. Mediterranean Apple Extract is added to reduce dark circles and puffiness. The metal applicator ensures a pleasant and functional application for a refreshing and anti-fatigue action. It retails for RM228.
I'm really impressed by this two product, so impressed that I am writing this down before I forget. I will be using this for a week min. before I could say anything. Before I end, I want to properly introduce the other products in this range and the active ingredients used so anyone who's interested to know more about this revolutionary Italian skincare range could do some reading and check it out for themselves.
The Active Ingredients:
Natural Extracts
An exclusive blend of natural extract delivers the mechanism of double hydration. Apple, lentil and watermelon rind are extracted as functional molecules essential for restoration of the skin's barrier. The blend stimulates Aquaporins to facilitate the transport of water to the heart of the cell and promotes optimal diffusion of water within the different layers of the skin.
Biomimetic Fragments of Hyaluronic Acid
Replenish moisture into the dermis and epidermis layers of the skin. It also has the ability to empower the hyaluronic acid in our bodies to create effective water reserves for the skin.
Moringa Oil from Certified Fair Trade Cultivations
Also known as "Miracle Tree", is rich in omega 3, 6, and 9, Vitamin E and phytosterols. It reduces Trans Epidermal Water Loss and promotes antioxidant action.
The Hydramemory range comprises of an essence, eye gel and a mask, along with a serum, cream gel and cream. All these could be found here at [ comfort zone ] website. They have many other range but I have a feeling this is going to be good because everyone needs hydration! These products are also available at over 20 beauty salons nationwide.
